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Table 1 Intervention functions and policy categories in the Behaviour Change Wheel

From: Behaviour change strategies for reducing blood pressure-related disease burden: findings from a global implementation research programme

Interventions

Education

Increasing knowledge or understanding

Persuasion

Using communication to induce positive or negative feelings or stimulate action

Incentivisation

Creating expectation of reward

Enablement

Increasing means/reducing barriers to increase capability or opportunity beyond education, training and environmental restructuring respectively

Training

Imparting skills

Coercion

Creating expectation of punishment or cost

Restriction

Using rules to reduce the opportunity to engage in the target behaviour

(or increase the opportunity to engage in competing behaviours)

Environmental restructuring

Changing the physical and social context

Modelling

Providing an example for people to aspire to or imitate

Policies

Communication/marketing

Using print, electronic, telephonic or broadcast media

Guidelines

Creating documents that recommend or mandate practice

Fiscal measures

Using the tax system to reduce or increase the financial cost

Regulation

Establishing rules or principles of behaviour or practice

Legislation

Making or changing laws

Environmental/social planning

Designing and/or controlling the physical or social environment

Service provision

Delivering a service