From: Sticky knowledge: A possible model for investigating implementation in healthcare contexts
Communication elements | Predictors of stickiness |
---|---|
Knowledge | 1. Causal ambiguity |
 | 2. Unproven knowledge |
Source | 3. Motivation of source |
 | 4. Credibility of source |
Recipient | 5. Recipient motivation |
 | 6. Recipient absorptive capacity |
 | 7. Recipient retentive capacity |
Context | 8. Barren organisational context |
 | 9. Arduous relationship between source and recipient |