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Table 5 A theory-based approach to cholesterol-lowering therapies in patients with diabetes.

From: Designing theoretically-informed implementation interventions

There is a concern that primary care physicians are under-prescribing cholesterol lowering therapy to patients with diabetes.
After initial interviews physicians are surveyed with an instrument based upon the constructs of the theory of planned behaviour. The results indicate that their intention to prescribe is significantly related to their attitudes to the benefits of lipid-lowering therapy in patients with diabetes and to their perceptions of the views of their hospital specialist colleagues (subjective norms).
This leads to an intervention that has two components: a persuasive message delivered by a respected secondary care specialist.